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World Blood Donor Day 2006 pays tribute to voluntary blood donors
14 June 2006
Thai Red Cross Society, working together with Ministry of Public Health, is organizing a major celebration to mark the occasion of the World Blood Donor Day 2006 on June 14 at the National Blood Centre in Bangkok, Thailand. Celebrations are also expected to take place in more than 100 other countries as World Blood Donor Day is now an annual event to pay tribute to the world’s voluntary blood donors. Voluntary blood donation is considered to be the cornerstone in a global strategy for ensuring safe blood and blood products. However, in 2006 fewer than 50 countries have achieved 100% voluntary blood donation with paid blood donation or ‘family/replacement’ donation a main source of supply in many countries.

Public education and donor recruitment/retention campaigns in developing countries continue to remain seriously under-staffed and under-resourced.

In developing countries, paid and family/replacement donors still constitute a major proportion of blood donors, and only 25% of the donors are so-called ‘voluntary, non-remunerated blood donors’ World Blood Donor Day is held on the birthday of Dr. Karl Landsteiner, the Nobel Prize winner who discovered the ABO blood group system and the purpose of the world-wide celebrations is to pay tribute to the world’s voluntary blood donors.

As a key partner in the World Blood Donor Day initiative since it was launched in 2004, the International Federation sees the purpose of this event having many far-reaching objectives, all linked directly with the building of true partnerships with civil society at the international, national and local levels; vital partnerships for National Societies in view of their role as the auxiliaries to the public authorities in the humanitarian field.

In this case, however, we are recognising and encouraging what must be the most trusting partnership of all. It is a partnership that results with someone holding out his/her arm to give their own blood, almost always to people they will never meet, but for whom this gesture is life-saving. It is this area of trust and public confidence that is crucial to a successful national blood programme. “It is only through the provision of a quality blood service that people can grow in confidence in their blood services and through that confidence support it with regular blood donations,” says Peter Carolan, Senior Health Officer at the International Federation. “World Blood Donor Day is also therefore a reminder about the importance of resources needed to help address specific responsibilities of blood programmes, as well as being an occasion to say ‘thank you’ to all voluntary blood donors” he adds.

Resources are needed both to ensure the quality of the blood for patients, and to ensure that the programme has the public credibility needed if voluntary blood donors are to trust in the blood programme.

Many National Red Cross and Red Crescent Societies have a great deal of experience in blood issues, both relating to the needs of patients and the expectations of donors. This experience teaches us that these resources questions cannot be avoided, anywhere.

“We know that many countries have struggling and under-funded health services, but we also know from experience that it is realistic to expect basic quality control in every blood service. Increasingly this means the provision of a service where appropriate care of the voluntary donor is afforded, since we know the attitude and welcome of the staff can set the stage for a positive encounter and increase the likelihood of a one-time donor becoming a regular donor,” explains Peter Carolan.

Since the launching of the first World Blood Donor Day in Johannesburg in 2004, with its focus on the involvement of young donors, the International Federation has been working to establish a global network of young donors who are members of Club 25 Programmes. Club 25 programmes are proving to be a most economical model in terms of public health care. In Johannesburg the approximate age of Club 25 members was 18-25 years and they had committed to two or three donations per year with an aim of giving 20 donations by the end of their 25th year.

Club 25 members know they must lead safe and healthy lifestyles in order to meet the criteria for donor eligibility. The Blood Service plays an important role in providing young donors with HIV/AIDS education materials and thus the Club 25 members become HIV/AIDS peer educators. Their role becomes even more significant than saving lives by blood donation - they now also play a vital role in health promotion as well.

World Blood Donor Day is an excellent opportunity for governments, policymakers and blood programmes to congratulate all young blood donors, so many of whom are not just regular donors but now really leaders in public health education by playing a key role as HIV/AIDS peer educators by promoting healthy life-styles. At a time when there is so much talk about public health interventions that successfully mobilize civil society and bring sustainable public health improvements, we have in World Blood Donor Day a perfect example, where key players can take a positive step in a meaningful way to ensure existing solid partnerships in civil society become acceptable models to assist health improvements across the world.

The potential outcomes of these partnerships are worthy of very close consideration on the occasion of World Blood Donor Day 2006.
There does appear to be growing evidence that there is a vital relationship between a country’s voluntary blood donation programme and the capacity of its government and civil society to meet their broader responsibilities.

“This simply reflects the true value of voluntary blood donors in human development,” says Peter Carolan. ”Through an international network of Club 25 members, young blood donors will have social interaction and collaboration at the global level, resulting in their acquisition of significant leadership skills which can later benefit their own country in wide-ranging activities. In effect, we are seeing young blood donors commence their role in human development by giving blood”, concludes Peter Carolan.
Blood donors come from all walks of life. In Cambodia, a Buddhist monk participates in the local Red Cross' blood donation campaign. (p14110)
RELATED LINKS
World Blood Donor Day web site
International Club 25
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