IFRC


IFRC, UNICEF and Global Health Media Project launch Ebola animation video to engage communities at risk

Publié: 6 juillet 2015

Geneva / Dakar, 6 July 2015 – The International Federation of Red Cross and Red Crescent Societies (IFRC) and UNICEF are today launching “The Story of Ebola” an animation video, produced by Global Health Media Project (GHMP), that brings to life key messages to help people see and understand how Ebola spreads and how to protect themselves and their communities.

“By making the invisible Ebola virus visible, we hope to help people grasp how it is transmitted in a simple and visual way to help them protect themselves and prevent the disease from spreading,” said Deborah Van Dyke, founder of GHMP. “Animated storytelling can captivate and teach – and also help change behavior in ways that make communities safer.”

Containing the spread of Ebola and preventing the threat of it spreading further continue to be key priorities for IFRC and UNICEF. The re-emergence of cases in what were thought to be cleared locations in Sierra Leone and Guinea, as well as new cases in Liberia are reminders that that this epidemic is far from over and could easily spread to other countries. Strengthening communication interventions is vital.

“The new cases in Liberia show us that that our efforts should not be focussed on becoming Ebola-free, but on staying Ebola-free,” said Savita Naqvi, UNICEF Regional Advisor on Communications for Development.  “It’s not over yet and no one should drop their guard. We need to continue working with communities, keeping them engaged and vigilant, even beyond zero new cases.”

The animation was produced in collaboration with award-winning animator Yoni Goodman. It will soon be translated in French, Portuguese and a number of local languages. Guidelines will help frontline health workers, Red Cross volunteers and community members to engage people and communities in local dialogues and debates.

”People in the community stood up and helped turn the Ebola outbreak around. At risk-communities and local actors are key drivers to stop Ebola. New communication tools such as this video enhance community engagement and help people overcome fear and stigma, address resistance and take action to prevent and contain the virus,” concluded, Norbert Allale, head of the IFRC Regional Ebola Operation.

Note to the editor:

  • Watch the Story of Ebola video animation here: https://youtu.be/TZI-FayZkvg or download it from Global Health Media website.
  • Although the situation in West Africa has improved dramatically, the Ebola crisis continues to threaten communities in that region. This film is intended to be part of ongoing educational and awareness efforts that are critical in eradicating this disease.
  • The story features a young girl whose grandfather dies from Ebola and puts the rest of her family at risk. The film makes visible the invisible Ebola germs to help people see and understand how Ebola spreads and how to protect themselves. Critical messages are woven through the story so that people better understand Ebola, see themselves within the context of an outbreak, and see how to act in ways that can keep themselves safe from the disease and protect their communities.

For further information, please contact:

GHMP, Waitsfield, Vermont, USA:

  • Deborah Van Dyke, Director, Global Health Media Project

Mobile: +1 802-595-9606+1 802-595-9606 – Email: deb@globalhealthmedia.org

UNICEF, West and Central Africa Regional Office (WCARO), Dakar Senegal

  • Tim Irwin, UNICEF Ebola communication specialist,

Mobile: +221 77 529 1294+221 77 529 1294 – E-mail tjirwin@unicef.org

IFRC, Geneva, Switzerland

  • Benoit Carpentier, IFRC public communication team leader, Geneva

Mobile: +41 79 213 24 13+41 79 213 24 13   Email: benoit.carpentier@ifrc.org

IFRC

The International Federation of Red Cross and Red Crescent Societies (IFRC) is the worlds largest volunteer-based humanitarian network, reaching 150 million people each year through its 189 member National Societies. Together, IFRC acts before, during and after disasters and health emergencies to meet the needs and improve the lives of vulnerable people. It does so with impartiality as to nationality, race, gender, religious beliefs, class and political opinions. For more information, please visit www.ifrc.org. You can also connect with us on Facebook, Twitter, YouTube and Flickr.

GHMP

Global Health Media Project (GHMP) produces and distributes high-quality videos that “bring to life” critical health information for providers and populations in low-resource settings. To date, GHMP has produced video series on newborn care, childbirth, and breastfeeding. It has also produced two public health animations, The Story of Ebola and The Story of Cholera, in collaboration with Yoni Goodman. Used by organizations worldwide, the videos are available free-of-charge on the GHMP website (www.globalhealthmedia.org), where they can be watched or downloaded to mobile devices for offline use. You can connect with us on Facebook, Twitter, and YouTube.

 

UNICEF

UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere. 

For more information about UNICEF and its work visit: www.unicef.org. Follow us on Twitter and Facebook

Carte


La Fédération internationale des Sociétés de la Croix-Rouge et du Croissant-Rouge constitue, avec ses 190 Sociétés nationales membres, le plus vaste réseau humanitaire du monde. En tant que membres du Mouvement international de la Croix-Rouge et du Croissant-Rouge, nous sommes guidés dans notre travail par sept Principes fondamentaux: humanité, impartialité, neutralité, indépendance, volontariat, unité et universalité.