The Healthy Ageing Strategy and operational framework 2030 provides strategic guidance and direction to all 191 National Red Cross and Red Crescent Societies and IFRC Secretariat to prioritize the healthy ageing in development, emergencies and humanitarian contexts across four strongly interconnected pillars: (1) Ensuring the physical and mental health and psychosocial well-being of older people; (2) Addressing ageism, exclusion, violence and neglect; (3) Promoting intergenerational solidarity and dialogue; (4) Positioning IFRC and the National Societies as advocates for voices of older people and healthy ageing.