Campaign with us
At the International Federation of Red Cross and Red Crescent Societies (IFRC), we understand the power in numbers in making real change happen. Discover our global campaigning priorities and how you can get involved—whether you're a volunteer, member of staff, partner or member of the public.
In support of some of our main organizational priorities, the IFRC runs communications campaigns that unite the voices of local Red Cross and Red Crescent societies and their communities.
Our campaigns are vibrant and diverse. They shed light on important humanitarian and development issues, combining powerful facts and figures with creative human storytelling to connect with our audiences about our life-saving and life-changing work. And they support our humanitarian diplomacy and advocacy objectives, helping to put local humanitarian needs and perspectives on the tables of world leaders and decision-makers.
Through our campaigns, we engage with audiences through social media, TV, traditional and digital media, in-person and virtual events, and word-of-mouth through our unparalleled reach within communities around the world.
Climate Art & Stories
A vibrant mural of a woman protecting her child appears on the side of one of the few buildings left standing in Abaco, the Bahamas, after Hurricane Dorian brought destruction in late 2019.
Photo: IFRC/Angela Hill
In partnership with the Red Cross Red Crescent Climate Centre, and as part of our #ClimateChangedMe campaign, throughout October we posted a piece of climate art or a climate story to our social channels every single day.
You can see all 31 days' worth of climate art on our Instagram here.
The idea was to promote creative expression, community-building, and the sharing of stories of climate experiences, advocacy and dreams. We're really grateful to the people all around the world who submitted inspiring climate art and stories. It was a pleasure hosting you on our channels!
Recurring key dates
Panamanian Red Cross and IFRC Americas regional office celebrate World Red Cross Red Crescent Day in 2016
Photo: IFRC/Marc Belanger
World Red Cross and Red Crescent Day, May 8th
World Red Cross and Red Crescent Day is an annual celebration of the fundamental principles of the International Red Cross and Red Crescent Movement. It is celebrated on 8 May every year, the anniversary of the birth of Henry Dunant who came up with the idea of the Red Cross in the mid-1800s. The first International Red Cross Day was celebrated in 1948 in the aftermath of World War II, with the name changing to World Red Cross and Red Crescent Day in 1984.
International Volunteer Day, December 5th
International Volunteer Day is a chance for us to celebrate and thank our 14 million volunteers around the world engaging in local humanitarian action for global good. We are deeply proud of our incredible volunteers who save lives and strive for our shared humanity every single day.
Watch: our campaigns in action
Past campaign coverage and awards
Image from the IFRC's #EmptyShelves campaign for World Blood Donor Day in 2020 during the COVID-19 pandemic
Photo: IFRC
- #ClimateChangedMe - 2021 Winner of the AICA (International Association for Environmental Communication) award for climate communication
- 'Facetouchers' campaign to help stop the spread of COVID-19, featured on Campaign Live
- International Volunteers Day 2020 news package by Russia Today
- #SpreadFactsNotFear campaign to end misinformation about COVID-19, covered by France 24
- #EmptyShelves campaign for World Blood Donor Day, featured on PR Journal
Get involved
Bangladesh Red Crescent Society and IFRC staff pose for a photo for International Women's Day in March 2020
Photo: IFRC/Ibrahim Mollik
Your voice, multiplied by the voices of our millions of members around the world, is where progress starts.
If you are a member of the public, engage with us on our social media channels listed below and look out for campaign updates and calls to action on this page.
If you work in communications for a Red Cross or Red Crescent Society, join our campaigns channel on Slack! You can discover all the latest updates and assets from the IFRC's global campaigns, find out how to get involved and chat with peers from across our global network. Please contact Benoit Carpentier to get involved.
If you are looking for general information about the IFRC's campaigns, or if you are from a partner or potential partner organization and are interested in supporting or collaborating with us on campaigns, please contact Melis Figanmese—Senior Communications Officer, X Media Campaigning Unit.