Campaign with us

At the International Federation of Red Cross and Red Crescent Societies (IFRC), we understand the power in numbers in making real change happen. Discover our global campaigning priorities and how you can get involved—whether you're a volunteer, member of staff, partner or member of the public.

About our campaigns

In support of some of our main organizational priorities, the IFRC runs communications campaigns that unite the voices of local Red Cross and Red Crescent societies and their communities.

Our campaigns are vibrant and diverse. They shed light on important humanitarian and development issues, combining powerful facts and figures with creative human storytelling to connect with our audiences about our life-saving and life-changing work. And they support our humanitarian diplomacy and advocacy objectives, helping to put local humanitarian needs and perspectives on the tables of world leaders and decision-makers.

Through our campaigns, we engage with audiences through social media, TV, traditional and digital media, in-person and virtual events, and word-of-mouth through our unparalleled reach within communities around the world.

Recurring key dates

Panamanian Red Cross and IFRC Americas regional office celebrate World Red Cross Red Crescent Day in 2016

Panamanian Red Cross and IFRC Americas regional office celebrate World Red Cross Red Crescent Day in 2016

Photo: IFRC/Marc Belanger

World Red Cross and Red Crescent Day, May 8

World Red Cross and Red Crescent Day is an annual celebration of the fundamental principles of the International Red Cross and Red Crescent Movement. It is celebrated on 8 May every year, the anniversary of the birth of Henry Dunant who came up with the idea of the Red Cross in the mid-1800s. 

International Volunteer Day, December 5

International Volunteer Day is a chance for us to celebrate and thank our millions of volunteers around the world engaging in local humanitarian action for global good. We are deeply proud of our incredible volunteers who save lives and strive for our shared humanity every single day. 

Heat Action Day, June 2

Due to climate change, heat waves are on the rise globally—getting both hotter and longer. But they don't need to lead to tragedy. Heat Action Day is all about raising awareness of heat risks to keep ourselves, our families and our communities safe.

Our campaigning priorities

A man in Tangail, Bangladesh looks out at the land near his house which was severely flooded in August 2020, damaging his livestock and home and forcing him and his family to live in a boat

Climate action

An Australian Red Cross Volunteer hugs and provides psychosocial support to a man who lost his home during the bushfires in Victoria, Australia in December 2019

Mental health

Members of the Fiji Red Cross and IFRC stand together in Kilaka village where they supported more than 2,500 people affected by Cyclone Yasa in December 2020

Disaster response

A Mexican Red Cross volunteer provides health assistance to a young boy travelling as part of a migrant caravan in November 2018

Migration and displacement

Volunteers from the Bangladesh Red Crescent Society consult a group of women affected by flooding in Tangail in 2019 to understand what assistance they need and how best to design programmes to support them

Tackling misinformation

Watch: our campaigns in action

Past campaign coverage and awards

Image from the IFRC's #EmptyShelves campaign for World Blood Donor Day in 2020 during the COVID-19 pandemic

Image from the IFRC's #EmptyShelves campaign for World Blood Donor Day in 2020 during the COVID-19 pandemic

Photo: IFRC

Get involved

Bangladesh Red Crescent Society and IFRC staff pose for a photo for International Women's Day in March 2020

Bangladesh Red Crescent Society and IFRC staff pose for a photo for International Women's Day in March 2020

Photo: IFRC/Ibrahim Mollik

Your voice, multiplied by the voices of our millions of members around the world, is where progress starts. 

If you are a member of the public, engage with us on our social media channels listed below and look out for campaign updates and calls to action on this page.

If you work in communications for a Red Cross or Red Crescent Society, join our campaigns channel on Slack! You can discover all the latest updates and assets from the IFRC's global campaigns, find out how to get involved and chat with peers from across our global network. Please contact Benoit Carpentier to get involved.

If you are looking for general information about the IFRC's campaigns, or if you are from a partner or potential partner organization and are interested in supporting or collaborating with us on campaigns, please contact Melis Figanmese—Senior Communications Officer, X Media Campaigning Unit.